Having served as the President of International Production at Sony Pictures Television, Kees Abrahams is CEO and Founder of ImagineNation, a global live entertainment company that brings new properties to life through innovative technology. He was formerly the founder and Chief Executive Officer of 2waytraffic N.V. and was based in its Hilversum headquarters.

Kees was responsible for overseeing 2waytraffic’s extensive portfolio of light entertainment formats, including one of the most successful shows of all time, Who Wants To Be A Millionaire? and others such as Take It Or Leave It and You Are What You Eat in addition to successful SPT formats such as Dragons’ Den.